NEWS

Phillips partners with Lucozade

Lucozade Sport have signed a groundbreaking sponsorship agreement with Phillips Idowu...

The agreement partners the UK's leading male athlete with the UK's leading sports drink and nutrition brand. The three year deal will see Phillips endorsing Lucozade Sport as the brand that can best provide him with his necessary nutritional needs.

Phillips will be joining other sporting luminaries including England football star Steven Gerrard, England Rugby international James Haskell and fellow MTC client Harry Aikines-Aryeetey in spearheading Lucozade Sports position in the market as the provider of drinks and nutritional products which contribute towards allowing top level athletes to reach peak performance.

As World triple jump champion, Phillips was identified as the ideal candidate to endorse the Lucozade Sport brand because year on year, championship to championship, Phillips Idowu has proven he knows what it takes to achieve peak performance.

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